A message displayed on the front window of a Dairy Queen restaurant in Kewaskum, Wisconsin, has sparked controversy online. The billboard proudly showcases the restaurant’s embrace of traditional holiday greetings like “Merry Christmas” and “Happy Easter,” along with expressions of gratitude to veterans on Veterans Day.
The sign gained renewed attention when an Oregon tourist posted a picture of it on Facebook, sparking debate about its inclusivity. While some support the message, others criticize the sharing of the image. Local business owners support Scheunemann’s decision, stating customers are free to leave if they disagree.
The Dairy Queen company clarifies that Scheunemann’s approach does not represent its official stance and emphasizes the importance of treating all customers with respect, regardless of religious beliefs.